Start a conversation

Tell us which AI spend you are trying to account for. The way to reach us now is email.

Email us at hello@tributrace.com.

Who this page is for

TribuTrace works with operating partners and portfolio-company CFOs in US middle-market private equity. Write when an AI line is already in the budget and finance does not yet have a number the board can read, or when you want an AI Value Baseline for one portfolio company.

If you are earlier than that — still choosing tools, or still writing a business case for spend that is not on the books — this is probably not the right conversation yet. The work starts from initiatives already in use.

What to include in the note

Name the firm or the portfolio company, your role, and which initiatives are already in use. A copilot rollout, an accounts-payable automation, or a customer-service agent are examples of the kind of spend, not a list of clients.

It helps to say, if you know it: when the tools went live, what finance can already see (subscriptions, invoices, implementation costs), and what question you need to answer — a board pack, a renewal, a keep, fix, or stop call, or a first baseline. You do not need a complete inventory before you write. Incomplete is normal.

The form fields on this page list the same facts, so you can see what we will ask when the form is connected to the inbox. The form does not send. Use email, and include those facts in the message. How we handle a message is described in the privacy notice.

What happens next

We will read the note and reply by email. A first conversation is used to agree whether there is a fit, which initiatives would be in scope, and whether an AI Value Baseline is the right piece of work. Nothing in that conversation is a commitment until a fee is agreed in writing.

We do not quote a price on this site. The fee is fixed and agreed before work starts. It does not depend on what we find. We do not resell tools, and we do not take a share of the value we report.

If you want to see the work first

Read how an engagement runs. See what the AI Value Baseline includes. If you are deciding whether this is a conversation for the fund or for the portfolio company, Who we help describes both sides.